Work / Brand Identity / Pizza Boat
A pizza, shaped like a boat.
Pizza Boat serves pide, the boat-shaped Turkish pizza. I designed its identity, its menus, its signage and its website.
The logo
Loud letters on a red hull.
The name is drawn in chunky, bouncing letters with a heavy black outline, riding a red pide that doubles as a boat. It is meant to be read from across the street.
read from across the streetBrand sheet
Pizza Boat, at a glance.
Logo
Colour
- Tomato#EF562E
- Black#201D1E
Colours sampled from the logo, not the published values.
Type
Aa
Pizza Boat
Lilita One Headlines
Aa
Lahmacun, minced meat pide
Barlow Menus and text
In the restaurant and online
From the menu to the website.
The menu folds out in black and yellow, the opening hours are etched on glass at the door, and the website opens on a whole pide on its board.
