Complete identity transformation for the dairy leader: logo, packaging and a 3D character mascot, full-scope creative direction. Sütaş is a $1B+ dairy leader sold in 20+ countries, moving 6M+ units a day. The logo, colors and packaging designed here remain in use. Awarded by A' Design Award and Competition, and Crescent & Stars of Packaging.
Studio: Orhan Irmak Tasarım
Role: Identity, packaging, creative direction
Over 6 Million units sold per day
Sold in over 20+ countries
Mercedes-Benz Canada
Experiential Marketing · Animation
An interactive large-screen experience: model, colour and wheel selection, with real-time 3D exploration of the vehicle.
Naming, logo, brand identity, packaging, signage, outdoor graphics, flyers, food menus, digital menu screens, social templates, an animated logo, and a responsive 3D website. Founder Selda Oncel had worked with Akin on her first restaurant and trusted him again to name and build this one from scratch.
Field: Food · Restaurant · Local
Tag: Naming · Identity · 3D Website
Dyson Canada
Experiential Marketing · Animation
A real-size 3D product presentation and interactive showcase: features visualization, an immersive 3D experience and an interactive presentation animation.
Storyboard direction (with Borealis, Jon Elliot and Akin) and 3D animation by Akin.
Agency: Borealis
Storyboard: Borealis · Jon Elliot · Akin Tangun
3D Animation: Akin Tangun
Mediteria Clinic
Logo & Brand Identity
Dubai
A ground-up luxury clinic brand: name, logo, brand identity, and distinct sub-identities for its three service divisions (Medical, Cosmetic, and Relaxation & Wellness), held together by one unified premium identity system. Corporate prints, social visuals, AI imagery, and photorealistic 3D visualization.
Two connected brands in Nova Scotia: a website for COG Developments, a residential developer, and one for COG Construction, the builder behind its communities.
Corporate identity and website for an IT and cybersecurity company. The founder's own testimonial credits Akin with creating both the brand and the website.
First is the Trident brand in Middle Eastern countries. Packaging design and illustration for the redesigned Sensations series, tested with consumers by IPSOS.
Interactive digital boards, sports and school information displays, bookstore interactive screens and kiosk concepts, with 3D structural presentations.