Akin Tangun/Portfolio/Sex and the City Bags
A famous title, on a small card.
Packaging and visual design for a line of Sex and the City bags. The bag is the product, so the packaging is a header card and a clear sleeve: just enough to carry the name and let the bag be seen.
- Brand
- Sex and the City
- Product
- Bags, in four colours
- Role
- Packaging, visual design
- Pieces
- Header cards in gold and black

The header card
Gold lettering, black lace and a skyline.
The card carries the title in gold over black, with a band of lace under it and the city's skyline cut along its top edge. It comes in two versions, one gold and one black.

The card, close up

Gold and black
The range
Four colours, one card.
The bags come in black, tan, aqua and red. The card stays the same on all of them, so the range reads as one line.
